Profiles look similar to those on Tinder or Hinge. Though many have noted the aesthetic similarities between its interface - which is available to users 18 and older within the regular Facebook mobile app (in a separate tab) - and that of the dating app Hinge, the fact that Facebook is already a part of people’s lives whether they’re looking to date or not makes things a bit unusual. How will Facebook Dating work? To use Facebook’s own words, it’s complicated. Facebook Dating, which has existed in other countries since last year, launched in the US today in the hope that Facebook can compete with existing dating apps like Tinder, Bumble, and OKCupid.
The second-least-sexy social media app (after LinkedIn) has officially entered the business of love.